I'm a Guider and It's Worth My Time
The campaign, "I'm a Guider and It's Worth My Time," shines a spotlight on the dedicated volunteers who make Girl Guide units thrive.
While our main focus is recruiting new Guiders, we also subtly emphasize the importance of retaining existing volunteers. Through impactful portrait visuals and a message filled with passion, we aspire to inspire and engage both current and prospective volunteers, enriching the Girl Guide experience for all.
